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Some of those concerned about online copyright infringement now realize that they may have created a monster by using the term “piracy.” This week, at the unveiling of a new study for the International Chamber of Commerce which argued that 1.2 million jobs could be lost in Europe as a result of copyright infringement by 2015, the head of the International Actors’ Federation lamented the term.

“We should change the word piracy,” she said at a press conference. “To me, piracy is something adventurous, it makes you think about Johnny Depp. We all want to be a bit like Johnny Depp. But we’re talking about a criminal act. We’re talking about making it impossible to make a living from what you do.”

Translation: we should have chosen a less-sexy term.

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“Piracy” sounds too sexy, say rightsholders

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